Paradigm Software Technologies Announces the Next Generation of its Project Management and Workflow Automation Software for Advertising, Marketing and PR Agencies

New York, NY - January 5, 2007 - Paradigm Software Technologies Inc., the leading provider of web based project management and workflow automation software for the advertising, public relations, and marketing services industry today announced the immediate availability of eServicesManagerO (eSMO) Version 7.0. This latest software release represents the next generation technology of Paradigm’s professional services automation solution and completes the migration of the underlying product architecture from Java to Microsoft’s .NET web services platform.

eServicesManagerO empowers customers to drive the business forward, improve efficiency, and improve profitability by automating the project management process, streamlining the business workflow, and connecting people to  the right information in real time.  eServicesManagerO significantly reduces processing time and overhead costs for the advertising and marketing services industry by delivering accurate, up to date information to employees, managers, executives, and clients through a standard web interface for both PCs and Apple MACs.  

About eServicesManagerO (eSMO).  eSMO is an integrated web based software technology that automates the management and tracking of clients, projects, resources, budgets, schedules, time, expenses, revenues, and cost accounting.  eSMO streamlines the marketing services business process, including project management, estimating and budgeting, timesheets, expense reports, scheduling, workflow, purchase orders, billing, invoice presentment, job cost accounting, employee utilization, client profitability, inter company, multicurrency, and flexible on-demand reports. eSMO Media automates media buying, media billing, and media payables for advertising and media buying agencies.  Currently in its seventh major release (Version 7.0), Paradigm’s industry-specific solution is used by over 25,000 services professionals worldwide.

About Paradigm Software Technologies. Founded in 1993, Paradigm Software Technologies is a leading provider of software products and services for the advertising, public relations, and marketing services industry.  Paradigm is a Gold Certified Microsoft Business Solutions Partner. The company is headquartered in New York City and supports customers throughout the U.S. and Canada.
For more information, contact Atlee Brown, Paradigm Software Technologies Inc., 255 West 36th Street, New York, NY 10018, phone: 212-300-2074, atleeb@pdmtech.com